Strategy webinar added for June 22: List-BuildingSubmitted Tue Jun 08 2010 14:15:00 GMT-0400 (EDT) by Jason Z.
A late addition (too late to make the monthly "upcoming trainings and events" newsletter, which you can sign up for here) to our June events calendar that you won't want to miss:
Tuesday, June 22, 3 pm Eastern
With consultant Matt Holland, formerly of TrueMajority
Learn how you can build your list through cross-promotions with other groups. We'll take a look at how other groups have succesfully grown their lists through this easy, yet underutilized strategy. Register Now >>
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The Small Nonprofits' Guide to Holiday Fundraising You Actually Have Time To DoSubmitted Wed Dec 05 2007 08:43:21 GMT-0500 (EST)
Best Practices for a 3x5 NotecardThere are 18 business days from Wednesday, Dec. 4 through the end of the year, assuming you're actually working all of them and none fall victim to office parties, inclement weather, holiday sniffles, or miscellaneous NGO emergencies. For those also scratching out grant reporting, board cozying, postal mail soliciting, major donor massaging, admin drudging and -- oh yeah -- that part of the day that's actually about the mission all this is supposed to uphold -- finding as much as half a working day over that span to devote to online giving might very well be an achievement. And even that might be a questionable return-on-investment proposition if the idea is to, say, bump up your donation harvest by +50% ... from an expected 20 donations. I question how well those of us with the chutzpah to speak from Olympus on the subject treat with that reality for the small and the strapped. Take The Procratinators' Guide to Year-End Fundraising (.pdf), a new joint publication of Care2 and Sea Change Strategies. These are smart cookies, and there's some very good stuff here for building an online fundraising presence. But four chapters of 10 are about what you should have been doing for the other 11 months, which is rather the opposite of what the title promises. And many of the other suggestions (videotape test donors interacting with your pages?!) could only be implemented quickly by an online department so well-resourced that it wouldn't have been procrastinating its year-end fundraising to begin with. Other organizations may have a more basic and pressing question:
How do you get the most return for four hours' work on your online ask?
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Session Notes: New Organizing Institute, Day 3Submitted Fri Mar 09 2007 16:09:44 GMT-0500 (EST)
Greg Green, Blue State DigitalDifference between CRM & CMS Use CRM to track and contact campaign's supporter Use CMS to edit web site w/o a lot of updating Handy for 1. when there are a lot of people on the campaign updating things 2. when there are people in different locations who all need to access/update data 3. essential if there's a pretty large database of people you're contacting regularly and trying to track (e.g., you want to make sure you don't ask for money the day after they gave...)
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Session Notes: New Organizing Institute, Day 1Submitted Wed Mar 07 2007 19:12:52 GMT-0500 (EST)
Morning session: Madeleine Stanionis, "Raising $$$ and Activating Supporters with Email"Computer being obnoxious so parentheticals following are ex post facto recollections of an excellent presentation.
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Get $15,000 in Communications Services from Free Range's Gratitude GrantSubmitted Thu Feb 15 2007 18:27:56 GMT-0500 (EST)
up to $15,000 worth of our communications services from our menu of core offerings: strategic communications consulting, organizational identity, print design, web design and Flash animation. Need to rally activists around an issue or capture critical media attention? Modernize your logo? Chart out an online fundraising strategy? As long as you have a concrete goal and a mission that makes a positive difference for our planet and its people, we encourage you to apply!
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