Wed, May 23, 2012
11:00 AM - 1:00 PM

Workshop: Maximize Your Nonprofit’s Online Presence with Savvy Testing

Firefly Partner Logo

Spring is in the air and it’s time to shake things up a little!  Is your online program stuck in neutral?  Not sure what to change or where to start?   Join Firefly Partners and Salsa Labs for a fun lunchtime learning session in Boston. You’ll learn how to evaluate and test your online functionality now to ensure a profitable end of year. 

Participants will:
•    Learn to use testing ahead of campaign season
•    See examples of well-executed tests using the Salsa Online Tools
•    Understand how to measure and interpret results
•    Share execution experiences with other participants

Join what is sure to be a rousing discussion about discuss the best way to plan and execute your tests and how to interpret your results.  We’ll cover best practices for testing your online fundraising, advocacy pages and email messages.  Novices and well-seasoned attendees alike will leave with a useful tip or three.

Event Location

Space with a Soul
281 Summer Street
Boston, MA 02210

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