Thu, Jan 19, 2012
4:00 PM - 5:30 PM

3rd Thursday Training: Advocacy Rising in 2012

From "Arab Spring" to rallies and movements bubbling up across the US, people around the world are organizing and demanding change. Whether your organization is local or national, with the right tools and techniques, you can tap into the rising tide of advocacy and make your voice heard.

This moderated discussion will explore how can activists can harness this unprecedented energy to move policy while strengthening our organizations during this heated presidential election year.

Join the conversation where we'll explore:

-       How can your nonprofit take advantage of unique organizing opportunities in 2012? (Ask the group!)
-       What are key components in creating your advocacy plan?
-       How might this election year effect your advocacy campaign?



Allyson Kapin, RadCampaign
Allyson has been named one of the "Top Tech Titans" by the Washingtonian, one of the Most Influential Women In Tech by Fast Company and one of the top 30 women entrepreneurs to follow on Twitter by Forbes for her leadership role in technology and social media. Allyson started the Radical Tech blog for Fast Company, co-founded Women Who Tech and and serves as the Blogger-In-Chief for one of the top-ranked nonprofit communications blog Care2's Frogloop. She is also co-writing a book on nonprofits leveraging multichannel communications.

Colin Delany, ePolitics
Colin Delany is founder and editor of, a website that focuses on the tools and tactics of Internet politics and online advocacy. Launched in July of 2006, received the Golden Dot Award as "Best Blog - National Politics" at the 2007 Politics Online Conference. The site also features downloadable e-books including "Learning from Obama" and "Online Politics 101." Delany started in politics in the early '90s in the Texas Capitol and moved into the online political world in 1995. In 1999, during the first Internet boom, he helped to start a targeted search engine for politics and policy, which lasted about as long as such ideas usually do. Since then, Delany has worked as a consultant to help dozens of political advocacy campaigns promote themselves in the digital world, and he currently serves as the Director of Outreach and Online Communications at the National Women's Law Center.

Jeanette Russell, Salsa Labs
Jeanette has been a nonprofit leader for the past 15 years and brings extensive knowledge of NP technology, advocacy organizing and fundraising. She serves as the Senior Partner Marketing Manager for Salsa Labs, who provides an integrated online organizing platform to thousands of progressive organizations. Prior to Salsa Labs, she organized thousands of nonprofits and activists around national forest protection for over 10 years. As pioneer for change, she currently serves on the board of the WildWest Institute and the Missoula New Leaders Council.

Event Location

Salsa Labs
1700 Connecticut Ave. Suite 300
Washington, DC 20009


Upstairs between Starbucks and Teaism at Connecticut and R Streets NW.

Register for this event