Lately, it seems Myspace.com is becoming integrated into many a nonprofit organization's marketing plan. Well, why not? It's free, and you have the opportunity to reach millions of youngsters and not so youngsters at the same time. With a little effort, your organization's Myspace profile can effectively help grow your list and increase visibility within the progressive community. Here, I've compiled some best practices that have emerged so far.
Include organizational info, but in a casual tone. You don't have to SpEEk lik Da kIdz, but keep it light.
Using one of the profile generators to create custom colors and design for your page shows that you know what you're doing. It's really a matter of cutting and pasting some pre-generated html, and you can do that!
Your top 8 ( or 12, or 16) shows your organizational allies. Here's where you display your "best buds", issue wise. It gives individuals visiting your profile a good feel of what you're all about. If you're a member-driven organization, just have individuals as top 8.
Don't overdo the bulletins. If you have something important to say, direct people to your Myspace blog.
"Thanks for the add" is important. It shows appreciation and allows you to get more visibility on other people's profile pages.
Don't add just anyone; numbers are great but keep your organization's integrity in check.
Myspace groups are a great way to align yourself with like minded individuals. They're not a place to spam about your issue, but casual participation in groups will build rapport.
Branding-it's not beneath you. Use your organization's logo as your main picture. You can add fun pictures of a rally you attended and staff members to the rest of your picture area